SlideMagic Blog

Not enough SlideMagic users have discovered that I try to respond to requests for new or missing templates. Today I added a template for an OKR sheet, Google’s approach to managing Objectives and Key Results.

SlideMagic is particularly useful for slides like this, it is easy to add rows, adjust the layout, and now those boring percentages can be visualised easy with a bar chart that always lines up with your table.

Search for “OKR” in the SlideMagic desktop app and it will pop up and ready to work on for free, alternatively, pro subscribers can download the template (in .magic or .pptx format) from the online template bank.

Let me know if you need more/different types of OKR templates.

Thelatest version of SlideMagic has the new arrow feature available, finally enabling me to discontinue the dreaded connectors. Arrows are big and bold to show cause-effect relationships or other forces. I made an algorithm to let them do the right thing in terms of layout in various box sizes, and in various aspect ratios, both for horizontal and vertical shapes. In PowerPoint and Keynote it is fiddly to get arrows to look exactly the same once you start changing the angles of the pointer by hand.

When converting to PowerPoint (a pro feature), your arrows will show up as editable PowerPoint arrow shapes.

I can now call SlideMagic 99% feature complete (hmm, line charts?) and will focus on hardening the application to make it absolutely stable.

The legacy connector feature will stay in the background. If you load an old slide that uses it, the legacy arrows will be rendered and you can edit them. If you have to add more legacy connectors, simply shift-click on the connector icon, and you will be given the option to use the old feature.

The new arrows also give me more design freedom to start expanding the template library with new slide layouts that features these ‘fat’ arrows.

Fat arrows are great for showing cause-effect relationships

Arrows follow the color scheme of the cell, black on accent, will give you this result

I am replacing the connectors in SlideMagic with 2 features. The relatively thin lines that connect boxes in a diagram went live yesterday. Currently I am working on the 2nd feature: fat arrows to show cause-effect relationships or other forces.

As I already discussed back in 2017, it is tricky to get arrows to look right in presentation software. The aspect ratio of the containing box, the angles of the arrow, some come out great, others won’t.

And even if you got one right on your slide by moving the various sliders in the shape, how do you make sure that the 3 below it look exactly the same? Oh, and then you need to insert a fifth one and squeeze everything a bit…

I think I am on to a possible solution. I scribbled an algorithm on a piece of paper, now let’s see how to bring it to life in SlideMagic, and then convert them to PowerPoint. The latter might have to be via an image rather than a dynamic shape. Below is a screenshot of my development machine. Work in progress.

I just deployed version 2.4.16 on the server that has the first version of the new line drawing engine of SlideMagic built in. This will be the replacement of the cumbersome ‘connector’ feature that was inherited from SlideMagic 1.0.

Any presentation app needs some sort of approach to drawing lines, especially to connect boxes in diagrams. Freehand drawing and line dragging goes straight against the philosophy of SlideMagic, which forces you to keep everything lined up, evenly spaced out on a grid.

The connectors solved this by micromanaging lines, you have designate a box to be a line box, and then meticulously set the line configuration inside it. The result is a line grid that perfectly scales up and down with your grid. But this can be a pain to maintain, especially if you are working in a very fine grid.

So I can came up with a compromise and added a separate line drawing layer to the ‘frame; of the slide, the background that sits behind the work area of the slide (i.e., not the title and the footnote). Selecting the frame will highlight a Manhattan-like grid of dots, between which you can draw any (straight) line or arrow you want, across the entire slide. This line patter will move with changes to the grid, but - and this is the concession - is not 100% tied to the boxes in your chart. But I think it is a price well worth paying, imperfections are easy to fix.

A side effect, it is now also easy to draw a fat border around a group of boxes if needed.

YCombinator has made library of support material for startup founders available online for free. One of the results for a search on ‘pitch decks’ produces this. Some things to highlight:

“Be excited. Your pitch should not sound memorized. Intonation, cadence, and projecting help a lot”

“Actually explain what you do, and do it quickly”

“Don’t be “cute” with your points, be declarative”

“If you make a joke, telegraph it. If you’re not sure the joke will land, cut it

“Charts should be easy to understand - make one point with any graphic or chart. Don’t make people read charts - they’ll stop listening to you.”

“Line graphs are better than bar graphs when showing growth” (Not sure this is the case)

“TAM should be bottom up, not top down” (I.e., not 0.5% of $5billion)

“Coolness and legibility are not orthogonal, they’re diametrically opposed”

It is important to understand where these suggestions are coming from: very experienced investors that are focusing on very, very early startups and hence need to sit through many, many, pitches with a huge range in quality (both in terms of pitch quality and company/founder quality). That explains the feedback of make your title readable, don’t use thin fonts, make your slide clear that when I look up from answering an email on my phone, I still know what is going on, don’t be cute, tell what you actually do, etc.

Still, if you are an early stage company looking for funding, this is your audience, better give them what they want. And remember, part of your startup pitch is testing your ability to sell a product to a matching audience. Selling your company to investors, or selling your product to customers, or helping investors sell their stake in your company to another investor in the future, all require similar skills.

SlideMagic 2.0 is almost getting to a point where I can call it ‘feature complete’. Once reached, I will be spending most of my time on hardening the application to make it 100% enterprise-grade, before venturing into adding more capabilities.

The last obstacle on the road are the ‘connectors’, a left over from the SlideMagic 1.0 UI that are not very intuitive to use. The connectors where meant to cover the 2 minimal line drawing elements that any presentation app needs to have:

• The ability to connect boxes in diagrams (flow charts, org charts) with lines and arrows
• The ability to create a visual flow in a slide with big arrows that show cause and effect

This is very tricky to accomplish in SlideMagic, as the app stubbornly insists on not requiring any freehand drawing or dragging that breaks the slide’s grid, and the current ‘connectors’ make that tension perfectly clear.

I think I might have come up with an elegant solution to this problem:

1. Simplify the current ‘connectors’ and use them solely for fat/big cause effect arrows
2. Add a simple grid based drawing capability for connecting boxes.

I got number 2 to work on my development machine, but it still requires a lot of work to make things intuitive, but the hardest part of the work has been cracked.

Luckily there is an advantage that SlideMagic does not have millions of users yet, we can still wiggle the software to get product/market fit, something almost all presentation design apps have failed to reach. Work in progress.

I have entered my usual summer blogger schedule (fewer posts) and am now working really hard to get SlideMagic 2.0 right. The feature list for SlideMagic 2.0 is now almost completely implemented. In software, there are always more things to add, but the product as it stands at the moment is starting to get very useful. Over the last 2 weeks I put in very big changes that might not look big from a user’s perspective, but required huge changes under the hood:

• The new '“side title” layout (my preferred)
• Slide search previews in your own preferred colour, layout, font style
• Horizontal and vertical waterfall charts
• Dynamically generated slides with a relevant image (i.e., unlimited slide in the template bank)
• Better rendering of slides and images on higher resolution screens
• Useful image compression in the background

The only big one that remains outstanding is a better way to make diagrams with lines and arrows, the connector solution is not perfect.

In the background I am now tweaking lots of user interface details: how borders fit around thumbs, mouse behaviour when hovering over things, an “endless scroll” is now working for image search, messages that warn you when things go wrong, or when your app is busy searching, making sure that thumbnails distribute nicely over the screen when zooming, minimising the times when the app needs to re-render a slide or image to make the workflow calmer, etc. etc.

I start to look at app design the way I look at slide design. Things need to be absolutely right, and even tiny deviations, irregularities, small mistakes, can really upset me, while most people won’t even notice them. This is what I think ultimately leads to good design, one by one, these details do not matter, I you add them all though, something works without you having an ability to point your finger at exactly why.

The latest version of the SlideMagic app (download) now has a feature that I wanted to implement for years: automatically generated slide templates.

The basic set of SlideMagic templates are closely related to my consulting background: lists, tables, frameworks, 2x2s, graphs, diagrams, etc. This set will grow into the thousands, but it still relatively small when it comes to the universe of slides.

There is a big long tail of slide designs that are impossible to design and store on a server: slides with backgrounds of an image: cities, buildings, buckets, cars, roads. It was already possible to search online for free images in SlideMagic, but now I took a step further.

When you hit a search inside the app, first SlideMagic will serve you its own templates that best match your search criteria. But then, the app will add automatically generated layouts with relevant images after that. These slides do not sit on the server, they are generated on the fly. In the screen shots below, you can spot the break between the two types of slides, but you need to look carefully.

This feature is only available inside the SlideMagic and not yet implemented on the web site. I am just starting to scratch the surface of all of this, as usual: work on progress.

Another day, another improvement

I stuck to showing images on slide search results in black and white because I would be sure that the photos would not clash with the accent colour for the slide users had picked (most users will swap SlideMagic blue for their own logo colour). That worked, but it came at a price: slide templates all looked a bit sad. This is not only due to the greyscale colours, but also because of the way the greyscale filter was applied: many colours were translated into too dark tints of grey I think.

This morning I re-rendered the entire slide database (the server is still a bit tired) and images in slide templates now show up in colour.

It is worth the trade-off I think. Of course it is possible to go back to a black and white image in the SlideMagic app, simple untick the ‘colour’ box and the image will show up as grey scale (you can always go back to colour if you want).

The colour option is only available for the slides that I added more recently, after I switched off the colour option when ‘flattening’ or compressing slides. Obviously new templates will all appear in colour, or I will set them explicitly to black and white when I feel that it serves the slide’s message better.

This addition of colour coincides nicely with the more mature SlideMagic product I think, slowly but certainly it comes out in its full shiny colours :-)

Finally, they have arrived. Waterfall charts in SlideMagic. Everything lines up with other elements in your slide. Super easy to make and edit, super easy to convert to editable PowerPoint / Excel charts if needed. Download version 2.4.7 of SlideMagic to try it out (both for Windows and Mac). This is a brand new module in the app, please let me know if you experience any issues or have other suggestions.